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INSIGHTS

INSIGHTS

Monthly Archives - April 2015

Two dogs in a field of flowers - Expio Consulting
27Apr

I Haven’t Picked up a Camera In Weeks and My Facebook Page Is Loaded with Perfect Photos

If You're Not a Photographer, This is For You If you're looking for ways to make your page more visually appealing but lack photography skills, this is for you. If you're using stock photos for Facebook post images, this is also for you. The Plight of Non-Photographers A common challenge for many Facebook admins is coming up with photos for posts. Photos and videos generate far more engagement than text-only posts. If you’re not a photographer, this can feel daunting. Social media is a...

By Content Marketing0 Comments
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The NLRB and Legal Considerations of Social Media - Expio Consulting
23Apr

The NLRB and Legal Considerations for Employer’s Social Media Policies

European Sports Cars, Hot Dogs, and What To Do If An Employee Posts Embarrassing Images on Social Media It can be awkward. An employee catches the attention of Social Media and the effects of a not-so-good-for-PR post makes its way all the way to the top, potentially putting said employee on the chopping block. The story below reflects a reality that is becoming more and more common in the digital age. Here are two quick key points from the NLRB that will help...

By Social Media0 Comments
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Photo in Photoshop - Expio Consulting
06Apr

How to Add Follower Recognition to Your Social Media Toolbox

3 Step Process Ding. The sound on the phone's notification bar goes off and a notification pops up: “@KateOvens just tweeted you a photo.” As the app opens, you begin reading the tweet, and satisfaction from being recognized for a job well done sets in. The tweet talks all about how great your business is. It feels good — so, so good. Someone took the time to take a picture and write a positive experience about your company. This is what Social Media for business...

By Social Media0 Comments
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Disappearing Likes - Expio Consulting
03Apr

Why is Facebook Removing Likes?

True Facts About Disappearing Likes That Will Make You Rethink Your Panic Attack A recent move by the folks at Facebook headquarters has some page admins panicking. Why are numbers of likes - precious fans! - disappearing from the page? Keeping a close eye on the number of likes on a particular Facebook Page, many have noticed a worrying number of small losses. What's going on? The truth is, Facebook is not out to sneak-attack your page likes, despite what it might...

By Social Media1 Comment
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