Case Study

“Code Word” from Sonic Drive-In

STUDYWe’ve helped Sonic Amarillo Build Engagement and Loyalty with the CODE WORD campaign

They received 71 new likes in 7 days on mobile phones at the carhop

  • How it works
  • Everyday during the month of December, we’ve been publishing a CODE WORD like “Reindeer” or “Icicles” on the Sonic Amarillo Facebook and Twitter pages. Preparations began when we posted signs at all 18 carhops (to notify on location) and posted updates preceding December to Facebook, Twitter and website viewers.
Grace Ensor
May 12, 2022
  Vending Nut Company came to Expio Digital Marketing for help increasing organic site traffic as well as increasing search visibility with the ultimate goal of increasing website sales. We were able to achieve these goals for Vending Nut through various white-hat SEO tactics.    THE GOALS Increase Organic Site Traffic Increase Search Visibility  Increase…
Grace Ensor
February 7, 2022
Hereford Economic Development Corporation came to Expio Digital Marketing for help increasing organic site traffic and improving rankings for non-branded keywords, with the ultimate goal of increasing organic site traffic. We were able to achieve massive success for HEDC through our SEO tactics, and the numbers continue to rise in the right direction.. THE GOALS…
andyroller
June 24, 2019
THE GOALS Increase Organic Traffic Acquisition Increase Contact Form Submissions THE APPROACH Redesigned Website Home Page SEO Local SEO THE RESULTS Quarter 1 of 2019 Organic traffic exceeded Quarter 1 of 2018 by 30% During that same period, contact form submissions increased 202% from Organic THE CLIENT SMB Suite is an All-Inclusive Software, Cloud and Support Solution for…
andyroller
June 24, 2019
THE GOALS Earn New Highly-Targeted, High-Value Leads Achieve $2-5 cost-per-click (CPC) THE APPROACH Newly-Designed Campaign Landing Page Banner Ads Campaign SEM THE RESULTS $2.30 Average Cost-Per-Click 6 New High-Value Leads Short, Low-Cost Campaign THE CLIENT Kai-Zen Plan is a product of NIW Companies. Since 2000, NIW Companies has been developing innovative solutions to help high net-worth individuals…
andyroller
June 24, 2019
THE GOALS Increase Organic Traffic Acquisition Increase Inbound Form Conversions THE APPROACH Create values-based website content Keyword and topic-rich blogging content specialized to the industry SEO THE RESULTS 73% Organic traffic acquisition increase from June 22, 2016 - June 23, 2017 compared to June 23, 2018 - June 23, 2019 THE CLIENT Aereos is a family of…
andyroller
December 4, 2018
View or Download Slideshow "Expio has been a lifesaver. Very nice people to work with." - Ann Curl, Office Manager, Panhandle OBGYN THE GOALS Increase unique visits to the contact page Increase Social Media engagement Increase Video Views THE APPROACH Inspire, collect and share patient stories Provide patient information, medical advice and office procedures Recognize staff via activity using…
andyroller
February 29, 2016
THE GOALS Track and prove positive keyword rankings improvement (SEO/Keyword Strategy) with a newly launched blog subdomain THE APPROACH Launch new blog (ibequeathit.com/blog) Research most important search queries in targeted Metro areas Produce weekly blog content (blog subdomain) correlated to targeted high-volume targeted keywords and phrases Social media content linked to blogs Marketing Strategy partnership with mixtape marketing…
andyroller
February 11, 2016
THE GOALS Show positive trajectory for conversions (i.e. On-Page Events) THE APPROACH Track and optimize targeted keywords and phrases Produce weekly content (website and LinkedIn Pulse articles) correlated to targeted keywords and phrases Social media content linked to blogs THE RESULTS 24.5% increase in Conversions (On-Page Events) Ranking #1 Nationally for keywords "understandable wellness report", "proactive health…
andyroller
February 10, 2016
THE GOALS Prove improved SEO presence year-to-year by increased clicks via Organic Search and Unique pageviews (2014 - 2015) THE APPROACH Produce YouTube video campaign featuring top staff and services Website redesign New staff photoshoot and landing pages Track and optimize targeted keywords and phrases Produce weekly content correlated to targeted keywords and phrases THE RESULTS Web Traffic…
andyroller
February 10, 2016
THE GOALS Prove improved SEO presence by increased clicks from Organic Search, 2014 vs. 2015 THE APPROACH Produce weekly, and engaging blog content and/or landing pages on wrca.org Produce monthly videos on YouTube and Facebook Track and optimize targeted keywords and phrases THE RESULTS Organic Traffic from Google doubled from 40,000 - 80,000 unique sessions 2014 - 2015 WRCA is now ranking #1…