THE GOALS
- Prove improved SEO presence year-to-year by increased clicks via Organic Search and Unique pageviews (2014 – 2015)
THE APPROACH
- Produce YouTube video campaign featuring top staff and services
- Website redesign
- New staff photoshoot and landing pages
- Track and optimize targeted keywords and phrases
- Produce weekly content correlated to targeted keywords and phrases
THE RESULTS
- Web Traffic up 54.5% in 2015
- 48% Increase in Organic Traffic
- 63% Increase in Pageviews
THE CLIENT
WhitneySmith Company is a full-service human resources consulting firm, providing professional assistance in a variety of human resource disciplines in downtown Fort Worth, Texas. Visit their website at http://whitneysmithco.com