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INSIGHTS

INSIGHTS

Content Marketing

What is a good performing ad and how to know - Expio Digital Marketing
28Aug

So you got a lot of Reach on your ad. Who cares? Thoughts on true ad performance.

About the Author With $100 you can reach thousands of people. That's pretty amazing, right? The marketing tools of today are within a click's reach, and they boast incredible numbers. With Facebook, $50 and a click of that "Boost" button, you can reach thousands of people. And, you know what, tThere is something pretty cool about that. It’s definitely not like the old media where your ad success meant you hoped a lot of cars drove by your billboard. You anxiously hoped a lot...

By Blogging, Content Marketing, Expio Values, Online Search (SEO), PPC, Reports, Social Media0 Comments
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6 Strategies for Writing Great Business Blogs - Expio
25Jul

6 Strategies for Writing Great Business Blogs: For Agencies and Marketers

About Joshua There are thousands of new business blogs being published online everyday. To earn a new customer from blogging as a business, it takes strategy, and attention to detail. Competition is fierce. And the "noise" is loud. Attention from readers is hard to come by. If you're writing new blog content for an agency, or your own business, this post is for you. Do You Care Enough? It might seem over simplistic, but do you care enough about this content? It's easy for...

By Blogging, Content Marketing, , 1 Comment
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Two dogs in a field of flowers - Expio Consulting
27Apr

I Haven’t Picked up a Camera In Weeks and My Facebook Page Is Loaded with Perfect Photos

If You're Not a Photographer, This is For You If you're looking for ways to make your page more visually appealing but lack photography skills, this is for you. If you're using stock photos for Facebook post images, this is also for you. The Plight of Non-Photographers A common challenge for many Facebook admins is coming up with photos for posts. Photos and videos generate far more engagement than text-only posts. If you’re not a photographer, this can feel daunting. Social media is a...

By Content Marketing0 Comments
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