Social Media Archives - Expio Digital Marketing

Why it pays to hire a team of experts to handle your digital marketing strategies.

12MarMarch 12, 2019

Why Outsourcing Digital Marketing Efforts Makes Dollars and Sense

Crunching the Numbers: Why Expio is a Cost-Effective and Hassle-Free Solution for Digital Marketing [x_author title="About the Author"] At Expio Digital Marketing, we put ourselves in our clients’ shoes. We challenge each other to ask the tough questions that we know our clients and their audience are asking. One question we ponder often is, “Why should a client hire us versus a team of full-time employees?” The answer is easy: Hiring Expio Digital Marketing is far less expensive than hiring a full-time...

By andyrollerContent Marketing, Expio Values, Social Media, Websites and Appsdigital marketing, digital marketing agency, digital marketing firm, how to choose a digital marketing agency, why outsource digital marketing0 Comments

01MarMarch 1, 2019

Facebook Recommendations and Reviews: Why They’re Critically Important to a Company’s Image

Four Reasons You Should Never Remove Facebook Reviews Online reviews and recommendations have become the way consumers make daily decisions. [x_author title="About the Author"] Before they hire a plumber or a dog trainer, buyers are researching their choices in a variety of ways. Consumers are checking sites like Yelp and Google, they’re asking friends in person and on social media, and they’re savvy enough to investigate each company’s Facebook page - including the reviews and recommendations. In fact, they’re using Facebook in...

By Jody ReynoldsSocial Mediafacebook recommendations, facebook review policy, facebook reviews, facebook reviews management, how to respond to negative facebook reviews, should you remove facebook reviews, why facebook recommendations are important, why you shouldnt remove facebook reviews11 Comments

22JanJanuary 22, 2019

Eight Tips for Creating a Successful New Facebook Business Page

[x_author title="About the Author"] In Addition to a Website, Every Great Company Needs a Well-Strategized Facebook Presence Facebook is an excellent tool for businesses for a few huge reasons: brand awareness, lead generation and communication, to name a few. Setting up a Facebook business page is easy, but smart companies have a plan in place before getting started. It’s also important to get real about the amount of time and attention a company needs to give the platform. Here are eight steps for creating...

By Jody ReynoldsSocial Mediacreating a facebook page, creating a facebook page for business, creating a facebook page for businesses, does my company need a facebook page, facebook policies for companies, facebook response policies, how to create a facebook page, how to start a facebook page, steps for creating a facebook business page, the importance of facebook reviews2 Comments

17JanJanuary 17, 2019

How To Train Social Media Managers To Respond To Followers

[x_author title="About the Author"] Why it’s Critical to Respond to Every Social Media Follower, Even the Angry Ones Thanks (or no thanks) to social media, we’re inundated daily with bad news about good companies… an airline losing a beloved family dog; a cruise ship with a food-borne illness; a car manufacturer with a defect linked to accidents; a coffee chain changing up its rewards program. My first reaction is usually to be shocked, sad or mad. My second reaction is, “that company’s...

By Jody ReynoldsSocial Mediaexamples of bad social media responses, facebook reviews, how to fix a negative facebook review, how to respond to facebook questions, how to respond to negative facebook comments, how to respond to social media comments, responding to negative social media comments, social media comments policy, social media crisis communications, social media crisis plan, social media response disasters, social media response policy, the importance of facebook reviews5 Comments

What is a good performing ad and how to know - Expio Digital Marketing

28AugAugust 28, 2018

So you got a lot of Reach on your ad. Who cares? Thoughts on true ad performance.

[x_author title="About the Author"] With $100 you can reach thousands of people. That's pretty amazing, right? The marketing tools of today are within a click's reach, and they boast incredible numbers. With Facebook, $50 and a click of that "Boost" button, you can reach thousands of people. And, you know what, tThere is something pretty cool about that. It’s definitely not like the old media where your ad success meant you hoped a lot of cars drove by your billboard. You anxiously hoped a...

By andyrollerBlogging, Content Marketing, Expio Values, Online Search (SEO), PPC, Reports, Social Media0 Comments

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