Three Simple Steps for Uploading and Sharing Feature Photos

Take a picture of that guy or girl in the office that brings that joy, that brings that positive attitude to work, and share the joke that they told, or just share something about them and let some fun and some humor get out there on the Facebook page.
— Joshua Godsey, Social Media Writer, Expio Consulting

1. Make Photo Sharing Easy with Your Smartphone

The first thing you want to do is learn how to take good photos. The easiest way is to use your smartphone. iPhones have great cameras, but any modern smartphone works.
Helpful tips:

• Use apps like VSCO Cam or Afterlight for slight, natural color adjustments.

• Avoid heavy Instagram filters — they overdo shading and color.

• Apply the rule of thirds to improve composition.

2. Attach Something Interesting, Funny, or Important to the Photo

When featuring your staff on social media, include something that adds context:

• Highlight joy and positivity — share a funny joke, a moment, or something memorable about your team member.

• Show interesting aspects of your work or expertise — e.g., mind-blowing science in oil and gas, or useful tips if you’re in healthcare.

• Keep it fun, interesting, or important to engage your audience.

3. Be Intentional

Be deliberate in sharing staff content:

• Maintain a calendar of staff birthdays and special events.

• Take photos during these occasions and pair them with fun or interesting content.

• Always stay positive and highlight company culture.

• Use the off-season (for seasonal businesses) to share staff highlights and keep momentum going on social media.

BONUS: Relax — Your Audience Will Love What You’re Sharing!

Sit back and watch your engagement grow. Sharing staff photos:

• Increases likes and comments

• Encourages positive reviews

• Makes your page more sincere, relevant, and engaging

It’s a simple way to make social media real, helpful, and fun for your audience while showcasing your amazing team.